By Andre Butler
The red carpet was rolled out last Thursday evening in Downtown Dallas, for the scheduled album release of Big Chief’s eleventh volume in his series of mixtapes entitled: Da City is Mine Vol. 11.
Eat Greedy Management in junction with Dallywood, Leira PR firm, and Diva Down Productions hosted the star studded event at the All Star Studio Lounge in Downtown Dallas. The artist of the hour was West Dallas’s own Big Chief (aka Don Chief Lucas, Big Chiefa). Dallas’s finest didn’t miss the opportunity to celebrate, as Grammy award winning producers, models, and recording artists came out to support Big Chiefa and his new release.
K104 Personality/host, KiKi J was on the scene with her Diva Down Productions team, introducing celebrity guests as they strolled down the red carpet. Super producers Play-N-Skillz veteran rappers like Cottonmouth Li’l Will, Doughski G, and Chase Pat dropped by too. Fresh beats from the new release pumped through the sound system as well as selected samples from Big Chief’s extensive catalogue of tracks.
Don Chief expressed enthusiastic appreciation for his fans regarding the release of Da City is Mine Vol. 11. When asked about what we could expect different from the previous releases, Chiefa explained that it was up to the fans to receive his work in their own way. Chief Lucas completed his latest project without the assistance of national and regional artists or producers.
Prior efforts have featured the likes hip-hop heavyweights, Slim Thugg, Li’l KeKe, Jim Jones, and R&B Crooner Bobby Valentino. “Everything is completely written and performed by me,” Big Chief explains. Widely-respected producer Mista E, whose work is featured on a few of Big Chiefa’s previous releases, produced the entire Volume 11 for the Don this time around.
I asked Big Chief if we could expect another commercial classic like “My Swag” on Da City is Mine Vol. 11? “That’s always what you’re looking for, a song that gets you on Billboard,” Chief stated. He added that the label execs and loyal fans make that possible, so he’s looking forward to support from every aspect of the industry. In the end, Big Chief stays true to his motto: “Eat Greedy – It’s not just a slogan, it’s a way of life”.
Club Cirque at 1930 Pacific Avenue was the venue for the evening’s nightcap. Scores of supporters squeezed into the nightclub in anticipation of a live performance from Big Chief himself.
Dallas supported its own, as chart topper Dorrough and radio personalities DJ Bay Bay and DJ Steve Nice were in the house. Houston based artist Li’l KeKe, who is featured on previous productions, came out as well.
Right around midnight, Big Chiefa hit the stage and displayed his lyrical skill from some of his classic hits, concluding the exhibition with the Billboard charting “My Swag”. Chief Lucas then brought to the stage, Def Jam/Maybach Music recording artist Rick Ross. The Boss Ross recited several verses for adorning admirers, of past and present works, including the like “Everyday I’m Hustling”, “Let’s Do It”, and “Superhigh” the first single off his forthcoming album Teflon Don.
Chief and Rick Ross rocked Club Cirque and literally closed it down. The concert consummated another successful night in the era Don Chief Lucas. Da City is Mine Vol. 11 is now available for all the greedy guys and gals.